Table of contents
Highlights:
- Commando struggled with brand execution due to limited resources and a small team.
- Continuum provided creative production and campaign services, starting with photography and retouching.
- Continuum expanded to handle all product photography, video production, and e-commerce content.
- The partnership allowed Commando to focus on growth with consistent, high-quality content.
Understanding the Obstacles
Commando is a cutting-edge intimates and garments company and an emerging brand in a highly competitive space. Their small freelance team and limited resources made it difficult to keep up with the work required for brand execution in today’s omnichannel world, so they searched for a focused partner to help streamline their marketing efforts in a big, yet cost-effective, way.
We’ll Take It From Here
Continuum has the in-house expertise and creative resources to help Commando realize their vision. By offering creative production and brand campaign services, Continuum began by jumping in on their quick-turn photography and retouching needs. Soon, we were producing all of their product photography and video for e-commerce product detail pages, demonstrating our capabilities in marketing program delivery.
Creating Success
The trusted partnerships we create with each one of our clients are what drive us to deliver the quality they need every step of the way. At Continuum, we have the creative expertise and in-house capabilities to help bring your brand to life through strategic marketing execution and guide you through all of its glorious iterations. One of our recent shoots at the Nashville studio demonstrated this commitment. Reflecting on the experience, the client shared:
"We had such a productive and awesome shoot last week... Your crew are total rock stars. I cannot say enough good things about each one of them. Everyone was so patient with our endless requests and changes, attentive to my questions and needs, and professional throughout the entire shoot. Even our talent told me how much fun they had all week. Cheers to a fruitful and long-lasting partnership ahead."
Continuum Capabilities:
- Photography (On-model and Off-model)
- Photo Retouching
- Colorways
- Color Correction
- Video Production
- E-commerce Support
- Digital Asset Management
- Social Media Content
- Brand Strategy Execution
- Creative Production
- Campaign Development
- Marketing Program Delivery