## [ Serta Simmons Bedding](/success-stories/serta-simmons-bedding) ## SUCCESS STORIES Creative Services Marketing Execution Management Visual Merchandising Commercial Print Retail Consumer Brands Serta Simmons Bedding Maximizing Retail Brand Efficiency Achieving 16% net cost savings while elevating Serta Simmons Bedding’s brand across 10,000+ storefronts Image ![Serta Simmons Bedding](/sites/default/files/2026-07/Serta%401200x700_new.png) ## Table of contents 1. [Highlights:](#toc-5063329) 2. [Understanding the Obstacles](#toc-5073330) 3. [We’ll Take It From Here](#toc-5083331) 4. [Creating Success](#toc-5093332) 5. [Continuum Capabilities:](#toc-5103333) #### Highlights: - Achieved 16% net cost savings in retail marketing products. - Implemented an on-demand ordering portal to enhance operational efficiency. - Streamlined the POS marketing value chain across over 10,000 storefronts. #### Understanding the Obstacles Serta Simmons Bedding, one of the largest mattress manufacturers with over 10,000 storefronts, needed to evolve its brand and streamline product offerings to meet shifting customer demands. They sought to outsource non-core sourcing functions and optimize cost savings while enhancing their marketing program delivery. #### We’ll Take It From Here As an extension of Serta Simmons’ team, we deployed a dedicated 8-person team to redesign their marketing campaign execution and supply chain. Our team created an on-demand ordering portal for signage kits, in-store displays, and instructional products, leading to improved operations and enhanced support for brand teams and field sales. #### Creating Success Our partnership with Serta Simmons Bedding resulted in a **16% net cost reduction for their retail marketing products,** while also streamlining their POS marketing value chain. By implementing an on-demand ordering portal and optimizing their marketing supply chain, we enhanced efficiency and brand consistency across over 10,000 storefronts. This transformation empowered Serta Simmons to strengthen support for their internal teams and elevate their brand presence at retail, driving measurable success. #### Continuum Capabilities: - Shop-in-a-Shop Displays - Retail Brand Activations - Large Format Printing - Marketing Portals - Sales Collateral - Promotional Signage - Branded Merchandise - Marketing Execution - Premedia & Post-Production - Creative Production - Campaign Management - Channel Execution - Marketing Program Delivery ### Discover Our Success Stories [![Polaris](/sites/default/files/2026-07/Polaris%401200x700_new.png)](/success-stories/polaris) Marketing Execution Management ##### Polaris Achieving over $1 million in savings for physical marketing initiatives [Read More](/success-stories/polaris) [![Endurance](/sites/default/files/2026-07/Endurance%401200x700_new.png)](/success-stories/endurance) Marketing Execution Management ##### Endurance Customized direct mail program expertly optimized for response rates and cost reduction [Read More](/success-stories/endurance) [![Colorful bus-themed carrying case designed for Zaner-Bloser’s Superkids Reading Program, produced by Continuum as part of a custom curriculum kit solution. The cloth packaging replaced metal for creativity, cost savings, and classroom-ready durability—delivering innovation and efficiency for educators.](/sites/default/files/2026-07/Continuum_Zaner-Bloser_SuperKids-Packaging_2025_1_new.jpg)](/success-stories/zaner-bloser) Education Services ##### Zaner-Bloser Streamlining custom curriculum kits for in-classroom learning [Read More](/success-stories/zaner-bloser) [![Marmi Shoes](/sites/default/files/2026-07/Marmi%401200x700_new.png)](/success-stories/marmi-shoes) Creative Services ##### Marmi Shoes Achieving time and cost savings with streamlined workflows and premium color correction for high-end catalog production. [Read More](/success-stories/marmi-shoes) [![The Math Learning Center](/sites/default/files/2026-07/Math-Learning-Center%401200x700_new.png)](/success-stories/math-learning-center) Education Services ##### The Math Learning Center Expert supply chain management fuels focus on curriculum [Read More](/success-stories/math-learning-center) [![Serta Simmons Bedding](/sites/default/files/2026-07/Serta%401200x700_new.png)](/success-stories/serta-simmons-bedding) Creative Services ##### Serta Simmons Bedding Achieving 16% net cost savings while elevating Serta Simmons Bedding’s brand across 10,000+ storefronts [Read More](/success-stories/serta-simmons-bedding) [![Midwest Clinic](/sites/default/files/2026-07/Midwest-Clnic%401200x700_new.png)](/success-stories/midwest-clinic) Creative Services ##### Midwest Clinic Extend your internal marketing team [Read More](/success-stories/midwest-clinic) [![Banner of Victoria's Secret](/sites/default/files/2026-06/success_story-victoria_s_secret.png)](/success-stories/victorias-secret) Creative Services ##### Victoria's Secret Brand quality and consistency managed by a dedicated team. [Read More](/success-stories/victorias-secret) [![Balsam Brands](/sites/default/files/2026-07/Basalm%401200x700_new.png)](/success-stories/balsam-brands) Creative Services ##### Balsam Brands Single-source creative execution for retail [Read More](/success-stories/balsam-brands) [![A Major Airline](/sites/default/files/2026-07/Top-US-Airline%401200x700_new.png)](/success-stories/major-airline) Marketing Execution Management ##### A Major Airline Dedicated on-site service to execute diverse marketing needs [Read More](/success-stories/major-airline) [![The Honest Company](/sites/default/files/2026-07/Honest-Company%401200x700_new.png)](/success-stories/honest-company) Marketing Execution Management ##### The Honest Company Strategic point-of-purchase displays help the honest company enhance visibility and grow their presence in competitive… [Read More](/success-stories/honest-company)